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Proposal BMG-2025-0142 Prepared for Cube Moto Project eCommerce Re-Platform & Custom Build — 2025 Valid until 5 July 2026

Custom Website Proposal for Cube Moto.

A custom eCommerce re-platform & build for Cube Moto — engineered for speed, search and sales. Digital experiences that excite, inspire, connect and convert.

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150+Companies Trust Balar
138 hrsScoped For This Build
6–8 wkDevelopment
5.0★Client Rating
Trusted by 150+ Australian & international businesses
Ray White Mr Rental Amazonia Fins Arnolds Guardian Tonelab Cooly Eco Scenic Road Ray White Mr Rental Amazonia Fins Arnolds Guardian Tonelab Cooly Eco Scenic Road
About Balar Media Group

Custom design & organic SEO.

We specialise in custom, high-end web design and organic SEO. We craft beautiful, fast, search-optimised websites that help Australian businesses rank, convert and grow — built to perform, not just to look good.

Jesse Cluer
Jesse Cluer
Head of Strategy & Managing Director
Inge Loock
Inge Loock
Creative Director & Partner
The Objective

What we're building for Cube Moto.

Balar Media Group will custom design and develop a fast, conversion-focused eCommerce platform for Cube Moto on Shopify, migrating off the current Neto/Maropost setup. The build centres on a rebuilt Make / Model / Year Parts Finder and Ducati OEM parts search, with a clean information architecture that turns complex fitment data into a frictionless buying experience for riders Australia-wide — positioning Cube Moto as the trusted home of Ducati OEM and performance aftermarket parts.

Our Goals

Where this build takes you.

1

Re-platform Neto → Shopify with zero ranking loss (full 301 migration map).

2

Rebuild the Make / Model / Year Parts Finder for speed and fitment accuracy.

3

Integrate Ducati OEM parts (model / year search) into a unified shop experience.

4

Mobile-first, Core Web Vitals–optimised storefront.

5

eCommerce SEO foundations: clean URL structure, product schema, internal linking.

6

Scalable product / attribute management for a fast-growing catalogue.

Proposed Direction

Your new homepage.

A first look at the design direction we're proposing — bold, fast and built around the rider's journey from search to checkout.

https://www.cubemoto.com.au
// Proposed Homepage Mockup
Drop the client's homepage screenshot here
Set CONFIG.mockup.image — or swap <img id="mockupImg">
Custom design — not a template Mobile-first responsive Parts Finder & OEM search Custom Shopify build
Website Breakdown

Every page, with purpose.

Home

Featured products, key brands and the Parts Finder front-and-centre; clear paths to "find parts for my bike" and "shop Ducati OEM."

Shop

Performance Parts, Ducati OEM, Garage & Pit, Road Accessories — restructured with consistent, keyword-clean category URLs and advanced filtering.

Parts Finder

Rebuilt Make → Model → Year matching, plus Ducati OEM model / year search for exact-fit results.

Product Pages

Specs, fitment data, SKU, stock, related products and a frictionless add-to-cart.

Brands

Branded landing pages (Akrapovic, Brembo, Öhlins, Pirelli, etc.) for SEO and discovery.

About / Contact

Credibility, store details, and clear enquiry & fitment-support pathways.

Blog / Guides

Ducati upgrades, install advice and track-day prep — long-term organic growth.

Account / Cart / Checkout

Secure, streamlined Shopify checkout that gets riders to purchase faster.

SEO & Site Structure

Built to rank from day one.

The Cube Moto build is structured around eCommerce SEO best practice from day one: logical, keyword-rich URLs replacing the current inconsistent paths; a full 301 redirect map for the Neto migration to protect rankings; product and review schema; an auto-updating XML sitemap; Shopify SEO & metadata configuration; and Core Web Vitals tuning (caching, image optimisation, script minification). We'll also clean up issues found on the current site — the staging-link leak in the footer and category typos — so the new store launches technically clean and ready to compete.

Our Process

From kickoff to launch.

02
Scope & Research

Kickoff, technical discovery, content & sitemap, migration planning.

Included
03
Design & Content

Homepage & key page concepts, prototype, your review & sign-off.

~3–4 weeks
04
Development & Testing

Custom Shopify build, Parts Finder, OEM search, migration & QA.

6–8 weeks
05
Marketing Integrations

SEO foundations, analytics, tracking, schema & redirects.

Within build
06
Launch & Handover

Go-live checklist, final testing, training & handover.

Launch week
Example Websites

Recent builds.

Investment

Costing breakdown.

Stage 2 — Scope & ResearchDiscovery, technical audit, migration planning
Included
Stage 3 — Design & ContentHomepage & key templates, prototype
$120 × 30 hrs
Stage 4 — Development & TestingCustom Shopify build, Parts Finder, OEM, migration
$120 × 80 hrs
Stage 5 — Marketing IntegrationsSEO foundations, analytics, schema, redirects
$120 × 12 hrs
Stage 6 — Launch & HandoverQA, go-live, training
$120 × 16 hrs
Product migrationUp to 500 SKUs loaded; bulk import of supplier feeds quoted separately
Included
138 hours @ $120/hrStandard rate
$16,560 + GST
Special Project PriceOne-off · ex GST · payment terms opposite
$12,000 + GST
Shopify + apps (running cost)Paid to Shopify directly — see Running Costs below
~$200 + GST / mo
Balar Care & SupportOngoing support — see packages below
from $200 + GST / mo

Payment terms

25 / 50 / 25
Deposit on signing · Balance on launch
  • Fixed special price — no surprises
  • Dedicated project manager
  • Training & handover included
  • Built & owned by you
  • Ongoing support after launch

Additional / optional costs not included: Shopify subscription & app fees (paid directly to Shopify), premium fonts, photography / videography, domain, bulk product migration beyond 500 SKUs, and the full Ducati VIN-diagram catalogue (Phase 2).

Running Costs & Support

Cheaper to run — and actually supported.

Today Cube Moto pays around $800/month for Neto, with no support. Shopify is fully hosted — no separate server, SSL or security bills — so the platform cost drops sharply, and Balar provides the support Neto never did.

Now — Neto

~$800 + GST / mo
  • ✕  No support
  • ✕  Slow, ageing platform
  • ✕  Hard for the team to manage

Proposed — Shopify + Balar

~$400 + GST / mo
  • ✓  Shopify plan ~$114/mo + apps ~$85/mo
  • ✓  Balar Care & Support from $200/mo
  • ✓  Fast, hosted, fully managed

Shopify & app fees are billed by Shopify directly and are approximate (Shopify "Grow" plan + a Make/Model/Year Parts Finder app + reviews/email apps). Even fully supported by Balar, total monthly cost lands well under the current Neto bill.

Support packages

Pick the level of help you want after launch — change or cancel anytime.

Care — $200 + GST / mo

Platform & app updates, security monitoring, backups, uptime checks, priority support, and up to 1 hour of changes each month.

Care+ — $450 + GST / mo

Everything in Care, plus up to 3 hours of changes / content updates each month and a quarterly performance review.

Organic SEO — optional

Once live, we can grow Cube Moto's organic traffic with an ongoing SEO retainer from $750 + GST / mo — keyword targeting, product & category optimisation, content, technical SEO and monthly reporting. Recommended to capitalise on the clean, search-ready foundation this build gives you. Quoted separately.

Why It's Worth It

Time · Experience · Value.

01 / Time

The hours add up

215 hours of design, development, migration and marketing — scoped honestly so you know exactly what you're paying for.

02 / Experience

150+ builds behind us

A seasoned team that's migrated, built and ranked sites across automotive, eCommerce and beyond — you're not our test project.

03 / Value

An asset, not a cost

A faster, search-optimised store that converts more riders is an investment that pays back well beyond launch day.

Working Together

Clear commitments.

Our side We commit to

  • Clear, proactive communication throughout
  • A dedicated project manager as your point of contact
  • On-time milestones and honest timelines
  • Thorough testing across devices and browsers
  • Training and support after launch

Your side We'll need

  • Timely content, brand assets and feedback
  • A single point of contact for approvals
  • Sign-offs within agreed review windows
  • Access to required accounts (hosting, domain, analytics)
  • Rights to all supplied materials
In Their Words

What clients say.

★★★★★

"Sharp design, loads fast, and perfectly represents our brand in the racing industry. A professional result that exceeded expectations."

— Racetec Paddles
★★★★★

"A game-changer for our business. Their creative approach transformed our online presence, attracting more customers than ever."

— Diamond Auto Traders
★★★★★

"Modern, fast, and built to convert visitors into enquiries. They made the whole process easy from start to finish."

— Mr Rental NZ
Terms & Acceptance

Ready to get started?

Please review the terms below. Once accepted and signed, we'll send your kickoff details and get the project underway.

1. Agreement

This proposal forms an agreement between Balar Media Group ("the Agency") and Cube Moto. Hereafter, Cube Moto will be known as the "Client". Acceptance is made by signing electronically below.

2. Scope & Deliverables

The Agency will deliver the services and stages outlined in this proposal. Any work requested beyond this scope will be quoted separately and agreed in writing before commencing.

3. Fees & Payment
  1. Payment terms are 25% deposit to commence, 50% at development stage, and 25% on completion prior to launch/handover.
  2. The special project price is valid until the date shown on this proposal.
  3. Hosting & maintenance is billed monthly in advance and may be cancelled with 30 days' notice.
  4. All prices are exclusive of GST unless stated otherwise.
4. Timeframe

Indicative timeline: mockup ~2 weeks; design finalised 3–4 weeks; development 6–8 weeks post-approval. This assumes timely provision of content, feedback and approvals by the Client; delays may extend the schedule accordingly.

5. Revisions

Reasonable revisions are included at each design stage. Significant additional revisions or scope changes are billed at the Agency's standard hourly rate.

6. Intellectual Property

Upon receipt of full payment, ownership of the final delivered website and custom assets transfers to the Client. The Agency retains the right to display the work in its portfolio. Third-party assets (fonts, plugins, stock) remain under their respective licences.

7. Client Responsibilities

The Client is responsible for supplying accurate content, brand assets and any third-party account access required, and for ensuring it holds the rights to all materials provided.

8. Confidentiality

Both parties agree to keep confidential information disclosed during the project private and not to share it with third parties without consent.

9. Cancellation

Either party may cancel with written notice. The Client is liable for all work completed up to the cancellation date. Deposits are non-refundable once work has commenced.

10. Liability

The Agency's total liability is limited to the fees paid under this agreement. The Agency is not liable for indirect or consequential losses.

11. Acceptance

By ticking the box and signing below, the Client confirms they have read, understood and agree to these terms and authorise the Agency to commence the project.

✎ Sign here
For Balar Media Group: Jesse Cluer & Inge Loock
Tick the box, add your name & signature to enable.

Proposal Accepted 🎉

Thank you, Cube Moto. Your acceptance has been recorded and the Balar team has been notified. We'll be in touch within one business day with your kickoff details.